jpnn.com, JAKARTA - The Iconomics memberikan penghargaan kepada anak-anak perusahaan Badan Usaha Milik Negara (BUMN) yang terus melakukan adaptasi dengan berbagai efisiensi dan efektivitas.
Penghargaan “Indonesia State-Owned Companies–Leading Brand Awards 2021” diberikan karena kontribusi anak perusahaan BUMN punya pengaruh yang besar terhadap performa dan reputasi induknya.
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Founder & CEO The Iconomics Bram S. Putro menjelaskan Indonesia State-Owned Companies – Leading Brand Awards diberikan berdasarkan popularitas dan reputasi anak-anak perusahaan BUMN berdasar riset yang digelar pada Oktober-November 2021.
The Iconomics melakukan survei online kuantitatif di 8 kota besar kepada lebih dari 12.000 responden. Kota-kota tersebut adalah Jakarta, Bandung, Semarang, Surabaya, Medan, Makassar, Pontianak, dan Manado.
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“Ada pula proses Focus Group Discussion (FGD) yang melibatkan beberapa kalangan untuk memilih 120 anak perusahaan BUMN yang diikutsertakan dalam survei, yaitu anak-anak perusahaan yang memiliki eksposur terbesar. Pembatasan ini dilakukan untuk mengakomodir teknis riset yang memiliki batasan entitas untuk dikaji,” terangnya.
Penerima award harus memenuhi kriteria, pertama, mendapatkan skor Average Brand Awareness >30%. Kedua, mendapatkan skor Average Brand Image >3,7.
Bram mengatakan apresiasi kepada anak perusahaan BUMN ini diharapkan dapat menjadi stimulan kepada anak-anak BUMN lainnya untuk memacu dan meningkatkan kinerja perusahaan dan brand image perusahaan.
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“Apalagi BUMN, termasuk anak perusahaan BUMN memiliki peran penting dalam perekonomian nasional,” kata Bram S. Putro.
Penerima Penghargaan Indonesia State-Owned Companies – Leading Brand Awards 2021.
1. PT Waskita Toll Road, Highly Reputable SOE Subsidiary In Toll Roads Development Category
2. PT Wijaya Karya Beton Tbk, Highly Reputable SOE Subsidiary In Building Materials Category
3. PT Waskita Beton Precast Tbk, Highly Reputable SOE Subsidiary In Building Materials Category
4. PT Adhi Persada Beton, Highly Reputable SOE Subsidiary In Building Materials Category
5. PT Bank Mandiri Taspen, Highly Reputable SOE Subsidiary In Commercial Bank Category
6. PT Bank Rakyat Indonesia Agroniaga Tbk, Highly Reputable SOE Subsidiary In Commercial Bank Category
7. PT Wijaya Industri Konstruksi, Highly Reputable SOE Subsidiary In Construction Category
8. PT HK Infrastruktur, Highly Reputable SOE Subsidiary In Construction Category
9. PT Pertamina Geothermal Energy, Highly Reputable SOE Subsidiary In Energy & Mining Category
10. PT Pertamina Hulu Energi, Highly Reputable SOE Subsidiary In Energy & Mining Category
11. PT Elnusa Tbk, Highly Reputable SOE Subsidiary In Energy & Mining Category
12. PT Pertamina EP, Highly Reputable SOE Subsidiary In Energy & Mining Category
13. PT Indonesia Power, Highly Reputable SOE Subsidiary In Energy & Mining Category
14. PT Pembangkitan Jawa Bali, Highly Reputable SOE Subsidiary In Energy & Mining Category
15. PT Pertamina Internasional EP, Highly Reputable SOE Subsidiary In Energy & Mining Category
16. PT PGN LNG Indonesia, Highly Reputable SOE Subsidiary In Energy & Mining Category
17. PT Mandiri AXA General Insurance, Highly Reputable SOE Subsidiary In General Insurance Category
18. PT Tugu Pratama Indonesia Tbk, Highly Reputable SOE Subsidiary In General Insurance Category
19. PT BRI Asuransi Indonesia, Highly Reputable SOE Subsidiary In General Insurance Category
20. PT Pertamina Bina Medika (IHC), Highly Reputable SOE Subsidiary In Health Category
21. PT Multimedia Nusantara (Metra), Highly Reputable SOE Subsidiary In IT & Telecommunications Category
22. PT Infrastruktur Telekomunikasi Indonesia (Telkominfra), Highly Reputable SOE Subsidiary In IT & Telecommunications Category
23. PT Indonesia Comnets Plus (ICON+), Highly Reputable SOE Subsidiary In IT & Telecommunications Category
24. PT Telekomunikasi Selular, Highly Reputable SOE Subsidiary In IT & Telecommunications Category
25. PT Infomedia Nusantara (Infomedia), Highly Reputable SOE Subsidiary In IT & Telecommunications Category
26. PT Asuransi Jiwa Taspen, Highly Reputable SOE Subsidiary In Life Insurance Category
27. PT Asuransi BRI Life, Highly Reputable SOE Subsidiary In Life Insurance Category
28. PT Asuransi Jiwa Inhealth, Highly Reputable SOE Subsidiary In Life Insurance Category
29. PT BNI Multifinance, Highly Reputable SOE Subsidiary In Multifinance Category
30. PT Mandiri Tunas Finance, Highly Reputable SOE Subsidiary In Multifinance Category
31. PT Danareksa Finance, Highly Reputable SOE Subsidiary In Multifinance Category
32. PT Graha Sarana Duta (Telkom Property), Highly Reputable SOE Subsidiary In Property Category
33. PT Patra Jasa, Highly Reputable SOE Subsidiary In Property Category
34. PT PP Properti Tbk, Highly Reputable SOE Subsidiary In Property Category
35. PT Adhi Commuter Properti, Highly Reputable SOE Subsidiary In Property Category
36. PT Kimia Farma Apotek, Highly Reputable SOE Subsidiary In Retail Category
37. PT Mandiri Sekuritas, Highly Reputable SOE Subsidiary In Securities Category
38. PT BRI Danareksa Sekuritas, Highly Reputable SOE Subsidiary In Securities Category
39. PT BNI Sekuritas, Highly Reputable SOE Subsidiary In Securities Category
40. PT Jasaraharja Putera, Highly Reputable SOE Subsidiary In Special Insurance Category
41. PT Pertamina Lubricants, Highly Reputable SOE Subsidiary In Automotive Category
42. PT Rajawali Nusindo, Highly Reputable SOE Subsidiary In Trading Category
43. PT Pertamina Patra Niaga, Highly Reputable SOE Subsidiary In Trading Category
44. PT Kimia Farma Trading & Distribution, Highly Reputable SOE Subsidiary In Trading Category
45. PT Pertamina Trans Kontinental, Highly Reputable SOE Subsidiary In Transportation Category
46. PT Pupuk Indonesia Logistik, Highly Reputable SOE Subsidiary In Transportation Category
47. PT Kereta Commuter Indonesia (KCI), Highly Reputable SOE Subsidiary In Transportation Category
48. PT Pelita Air Service, Highly Reputable SOE Subsidiary In Transportation Category
49. PT Transportasi Gas Indonesia (Transmisi Gas Bumi), Highly Reputable SOE Subsidiary In Transportation Category. (esy/jpnn)
Redaktur : Soetomo
Reporter : Mesya Mohamad